If you are into present-day fashion or follow the dynamic entrepreneurial world in New Delhi, the name Pratham Singh Khandpur is one you are familiar with. For a number of years, my family and I have been drawn to the new set of Indian entrepreneurs who are in the process of totally rewriting the rules of traditional business. In that group, Pratham stands out as a true dynamic force; he is able to balance the rough world of heavy industries with the fast-moving creative world of digital fashion.

The Roots of a Modern Visionary

Born in the ’90s in New Delhi, Pratham grew up in a very present environment, which in turn developed his business acumen. At 5’11” (180 cm), he has a natural, imposing stage presence which plays to his advantage in a corporate boardroom as well as in front of a camera. Brought up by his loving parents, Gurmukh Singh Khandpur and Daljeet Kaur, and his siblings, Pramath was instilled from a young age with the values of work ethic, adaptability, and resilience. Having grown up in the capital, he had a front-row seat to the dynamic, changing markets of today’s India, which set the tone for his later diverse business projects.

Redefining E-Commerce with Dressjet

While he may be rooted in our foundation sectors, what really brings Pratham to the public eye is Dressjet Private Limited. As the founder and owner of this very successful e-commerce platform, he has put together a distinct place for himself in the fashion retail industry, which is very competitive.

Dressjet has positioned itself as the go-to place for luxury and trendy apparel, which at the same time is redefining what modern streetwear and high fashion are all about. What is especially exciting and to which my cousin is hooked, following his every move, is the very close connection Pratham has with his audience. Instead of being behind corporate titles, he steps up to model Dressjet’s latest collections right on his Instagram. His transition from being a strategic businessman to an authentically present style influencer is what has brought a very real and personal element to the brand, which in turn proves that today’s leaders are best at putting a face to their vision.

A Diverse Business Empire

Beyond the world of fashion, Pratham’s business portfolio is very diverse. He doesn’t shy away from the tough industries. He is a key player in many successful companies, including:

• Namdhari Marble House
• Goldstone Granites
• Pratham Marbles
• PicsLoot

In all of the fields from fine to premium natural stone to what may be considered digital outposts like PicsLoot, we see a very special kind of strategic agility. It is this which is so interesting to note in the make-up of his career, which is that he is able to transition between very different markets almost at will.

The Road Ahead

Pratham Singh Khandpur is the face of a new set of Indian business leaders. He does not fit in a single mould; instead, he is a strategic thinker in the corporate world and a creative behind design trends, also a professional model and a founder of a large variety of industries. With true passion put out into each of his projects, he is still very much a source of inspiration to young artists and would-be entrepreneurs, for whom he serves as a platform to create real and personal brands.